At local time10:30pm of 6 September 2008, in the shinning magnesium light, a fancy car was unveiled in front of the people. With the invited journalists and guests clustering round, the car came gradually, allowing the people to feel it in close quarters.

This car is Gwperi, the first sedan produced by Great Wall Motor Co., Ltd. The scene above appeared in the Riyadh’s showroom of ALRASSAM TRADING GROUP--the exclusive distributor of GWM in Saudi Arabia. This is the start of the Gwperi’s launching ceremony in Saudi Arabia. The Gwperi was just parked, the attendees rushed to take photos with it and inquired the parameters. Some even seated into the sedan to experience the comfortable driving feeling.

Mr. Yang Xiangpeng from China Embassy in Saudi Arabia attended the launching ceremony, thinking highly of the sedan and put forward some valuable suggestions, such as adding more equipment including rear door power windows as well as automatic transmission in response to the targeted young people in Saudi.

In the following, the guests tasted the different Chinese delicious food while enjoying the vision concussion by Gwperi. Mr. Muneef--the founder of the ALRASSAM TRADING GROUP—also came to the scene and took photo with Gwperi for remember.

Around 11:00pm, Mr. Saif, the vice president of ALRASSAM TRADING GROUP and Mr. Abdul Hai Yousuf Shaik, general manager participated in the news conference and answered the questions put forward by the presented journalists and guests. Mr. Saif and Mr. Yousuf handed out gifts to the attendees after the new conference at 12:00pm. This also indicates the successful end of the launching activity.

The Gwperi’s launching plays an important role in the development of GWM in the Saudi market. As an important step of the Gwperi’s launching activity, the successful launching ceremony in Riyadh established a good beginning for that of the other two big cities, Jeddah and Dammam.

These activities not only improved Gwperi’s reputation, but also built a stable base for its promotion and enhancing the market share in future. And meanwhile, the brand image was upgraded in Saudi Arabia, even in the Middle East area.

Sure this activity received much help from various parties, particularly from ALRASSAM TRADING GROUP. They have been keeping good cooperation with GWM. It is believed that with both parties’ joint effort, GWM shall gain much more fruitful achievements in Saudi Arabia.